Verizon launches new mobile video service ‘go90’


(Reuters) – Verizon Communications Inc launched its new mobile video app "go90" on Thursday, looking to corner market share in the mobile ad industry dominated by Google Inc and Facebook Inc. The free, short-form video service will drive revenue from data usage and targeted advertising from well-known brands. Companies such as Netflix Inc and Hulu, which offer Web-based video services, have put pressure on traditional pay-TV companies that are struggling to add viewers.

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